Email #3:


Subject: Are You Afraid of Skeletons?

Body:

Welcome back. I'm both impressed and excited by your decision to open this email and see what the heck I have to say today.

This is a big deal, so please pay attention...

If you've been following along with me up to this point, then you should have already gotten yourself an exciting info product idea. If you haven't yet done that, you need to. And if you have come up with an idea, but you're not excited...

Then your idea is wrong and you need a different one!

But if you do have an exciting product idea and you're ready to move forward, then you're gonna need to form a skeleton. Spooky, right? ;)

We'll actually go ahead and call it an outline. Same concept, less creepy. The bottom line is that you should really know exactly what's going to be included in your product before you actually start trying to create it. Makes sense, yes?

Quick and Easy Outline Creation:

Sticking with our example from yesterday, let's say you've decided to go with a “Grilled Shrimp Recipes” cookbook. One direction you can take here that immediately pops into my mind is that of cultural options.

You could put together an outline (we can also call this our table of contents, really) that covers Mexican, Caribbean, Japanese, Indian, and other cultural dishes featuring grilled shrimp. Make sense?

Obviously, you can use your own brain to come up with such an outline.

Additional resources you can use include cooking sites, YouTube, cookbooks, the Food Network, among others. Focus on these resources like a hawk!

This is obviously just for the grilled shrimp example. I'm sure you're smart enough to find your own resources depending upon your chosen niche and product idea. You can even check other product creators' tables of contents.

There is no shortage of research material out there.

The important thing is that you don't put this off. If you can pull an entire outline right out of your brain, then do so. Otherwise, use other people's hard work to your advantage. I assure you, putting your outline together is NOT difficult.

For more detailed instruction on product creation, I recommend building up an educational library. I'd start with Product Name, which you can pick up for under 5 dollars. This will help you get started with a bang... as early as tonight.

Just remember that success comes to those who learn the skills, develop the skills, and put the skills to use on a consistent basis.

For today, I want you to craft yourself a cool outline. It doesn't matter how big it is. Just cover what you need to cover. Go for at least 5-7 chapters (or outline components) just so your product won't be too thin. Otherwise, it's all good.

Click the link above, grab that great training, and get your outline going now!

About Tomorrow's Email:

Once you've got a skeleton in place, you'll need to start putting some meat on the bones. That's what we'll be covering tomorrow. Please don't let this intimidate you. We're not talking about writing an award-winning novel here.

This stuff is easy!

I know I'm sounding like a broken record here, but you really, truly do NOT want to miss tomorrow's email. It's huge, as it will give you the momentum you need to actually create a successful business for yourself. Why stop now, right?

Until then,

(Your Name)

P.S. Go to http://product-url right now and start building your empire tonight!