
Hello,

Below you will find your customizable ecourse.

To edit the course quickly and easily just copy
the code phrases below into the "find/replace"
feature in your text editor. This is usually found
under the "edit or search" menu at the top of
the page.

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Instructions
-------------

- Highlight and copy the copy and paste phrases including
  the quotation marks. one at a  time and paste them in
  to the "find what" box.

- Type your own information in to the "replace with" box.

- Click the replace all button.

You're done now just check to see if all of the information
is correct and then paste your messages in to your follow
up auto-responder and start sending it.

------------------------
Copy and paste phrases
------------------------
"autoresponder code here" (found in your autoresponder service)

"confirmation link" (found in your autoresponder service)

"your name here"

"your email address"

"your URL here"

Best of luck with your new course,

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Conformation message:

Hello "autoresponder code here"

Thank you for your interest in the Clickbank Profit Criteria Short
Course.

It is very important that you confirm your subscription
so that we can start sending your messages.

Please take a minute and click the link below
to confirm.

"confirmation link"

We will send your first lesson as soon as we receive
your conformation.

Remember we value your privacy. We will never rent, share or
sell your email address.


"your name here"


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1

Subject line: First Lesson - Clickbank Profit Criteria Short Course


Hello "autoresponder code here",

Welcome to your first lesson in the Clickbank Profit Criteria - Short
Course.

Over the next few days you will receive easy to follow lessons that will
help you learn how to choose the most profitable products from the
Clickbank marketplace to promote. So that you can save yourself from
wasted time, effort and money promoting products that just don't sell.

Let me begin by asking you this question.

Do you know how to choose a product from the Clickbank market place
that you know will be profitable?

When it comes to choosing and promoting Clickbank products it is a
good idea to have a solid criteria that you can use to decide if the
product is going to be profitable and worth your time and effort.

A few of the key things you should look at are Gravity score,
competition, the salesletter, the commission rate and the price of the
actual product.

In this first lesson let's talk about the Clickbank gravity score and how it
will help you choose the right products to promote.

What exactly is Clickbank gravity? This is a question that continues
baffle many affiliates.

According to Clickbank the gravity score is:

The number of distinct affiliates who earned a commission by referring
a paying customer to the vendor's products. This is a weighted sum
and not an actual total. For each affiliate paid in the last eight  weeks
they add an amount between 0.1 and 1.0 to the total. The more recent
the last referral, the higher the value added.

It doesn't actually have anything to do with the total amount of sales that
have been made for a particular product.

In layman terms a high gravity score indicates that affiliate marketers
are earning plenty of commissions on sales from the product.

A low gravity indicates that there haven't been many sales for the
product at all.

So as you can see the actual gravity of a product is an important
indicator of how successful a product is selling.

Here is a quick example of how you can interpret the gravity score.
Let's say for instance that the product has a score of 447, that means
that 447 affiliates have made a sale for that product within the last eight
weeks.

Keep in mind that this doesn't reflect the amount of sales made by each
affiliate. It could be that 447 affiliates made one sale each or that three
affiliates made 149 sales each. There is really no way to tell for sure.
But it can lead you to the conclusion that a high gravity score often
means more competitors.

It is important to keep in mind that it will be more difficult to make
money from a product that has a large number of affiliates promoting it.
A good rule of thumb is to aim for products that have a referral
percentage below 65%. This means you will have less competition.

If you don't mind the competition it is perfectly OK to promote products
with a higher gravity score. Simply because these products have been
proven to be successful sellers and you can be sure that  there is a
market for them.

Then again, there are lots of extremely valuable products on Clickbank
that have a far lower gravity score with less competition. Of course the
choice is completely up to you, but I recommend that you keep your
product choices limited to ones with a gravity of 20 or higher. Because
most products below that just won't make any money for you
no matter how much you promote them.

After you have found several products that meet your criteria based on
the gravity score you can begin looking at the other variables like
evaluating the sales letter, cost and commissions.

By understanding how the Clickbank gravity score works you can be
more confident that you are picking the most profitable products to
promote.

Make sure you look for your next lesson soon. We will be talking about
evaluating the sales letter's of the products that you are considering.

Thank you again for joining, If you have any questions or need any
assistance please feel free to contact me at anytime using the contact
information below. I will be happy to help,

"your name here"

"your email address"

"your URL here"


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2

subject line: Second Lesson - Clickbank Profit Criteria

Hello "autoresponder code here",

It’s time for your second lesson in the Clickbank Profit Criteria short
course. I hope you found lesson one informative and that you have a
better understanding of how the Clickbank gravity score can help you
pick profitable products from the marketplace.

In this lesson we will be talking about evaluating the salesletter's of the
products that you are considering.

When it comes to choosing profitable products from the market place it
is important that you consider factors other than the gravity. You must
take into consideration that gravity scores can be elevated by vendors
selling their own products through affiliate accounts, so you can't rely on
gravity alone.

The effectiveness of the salesletter to convert visitors into customers
will have a big impact on the amount of commissions that you make by
promoting the product.

That is why you should take some time and evaluate the salesletter of
the product's that you are thinking about promoting. Just because the
product has a high gravity score doesn't mean that it will convert into
sales for you.

Have a look at the salesletter and determine whether or not you think
the product will sell well for you.

Keep in mind that this is the website that you will be sending your
subscribers and customers to and it will impact your business in more
ways than one.

You should evaluate the sales copy to see how well it's written.

- Ask yourself if you would like to buy the product?

- Is the copy easy to read, believable and does it point out the benefits
  of the product effectively?

- Look for proof and testimonials.

When someone is considering a product to purchase, proof of results
and testimonials from other customers carry a lot of weight when it
comes to the decision making process.

- Does the product owner offer any type of proof that the product
  works?

- Do the offer any sample results or trial offers?

- Are there any testimonials from happy customers?

If they do provide this type of data on the sales page be sure to check it
out and make sure it is real. When possible take the time to check out
the people that provided the testimonials as well. Make sure that they
are real and don't be afraid to ask questions.

- Does the product have a good guarantee?

You will also want to see if the product has a good guarantee. Providing
a thirty or even sixty day risk free guarantee provides a good
impression to the customer and because they can get a full refund they
are not satisfied it removes some of the risk associated with making
the purchase.

It is also a very good idea to use the product yourself. Especially if you
are planning on promoting it heavily. After all if you are going to
suggest it to your subscribers and customers you must be sure that it
does what it says it will and the only way you can be sure of this is to
give it a try yourself.

Look for you next lesson soon. We will be talking about commissions,
cost and continuity.

Again, I appreciate your joining me for this short ecourse. If you have
any questions or need any assistance please feel free to contact me at
anytime. I will be glad to help.

"your name here"

"your email address"

"your URL here"



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3


subject line: Third Lesson - Clickbank Profit Criteria

Hi "autoresponder code here",

It’s "your name here", with your third lesson. I hope that you learned a lot
from your last lesson and that you have a better understanding of why it
is important to evaluate the salesletter of the Clickbank products that
you are going to promote.

In today's we will be talking about commissions, cost and continuity.

As we discussed in lesson one, choosing a profitable product from the
Clickbank marketplace to promote involves more than it's gravity score.
It also depends on the effectiveness of the salesletter to convert visitors
into customers and as we will be discussing today it also involves
commissions, cost and continuity.

It is important that you take all of these factors into consideration before
you choose a product to promote. After all you will be investing time,
energy and possible advertising dollars to promote the product
properly. As part of your criteria you will want to consider these things.

What is the commission?

As an affiliate, you should try to find products that offer a commission of
at least $20 per sale. Anything below that amount usually isn't worth
your time and effort to promote heavily. Especially if you are planning
on spending advertising dollars to promote it. While there are
exceptions to this rule depending on what market you are in, it is a
good guideline to add to your criteria.

Keep in mind that it will take just as much effort to market a low priced
product as it will to market a higher priced product. You will find
products in the Clickbank marketplace that range anywhere from few
dollars to hundreds of dollars. The key is to find one that meets your
criteria and fits well into your overall marketing strategy.

How much does the product cost?

This is important because if the price is set too low not only mean less
profits for you it often leads the customer to believe that the product is
of little or no value to them. On the other hand, prices set too high can
have an impact as well, because it can prevent interested customers
from making an immediate purchase. If they have to take time to think
about making the purchase chances are they will leave the site and
never return.

Continuity is another factor that you may want to consider.

In addition to commission and cost, another thing you may want to
consider are products with continuity. Continuity products are ones that
offer a monthly membership program to their customers. These are
often a great addition to your product line up because they will pay you
commissions on a regular basis, usually monthly. They make very nice
back end offers as well.

Often these products offer a lower commission rate, however the fact
the you will be earning a residual income from them means that you
have the potential of making far more over time.

Just like with other products, it takes the same amount of effort to
market a product with continuity, so make sure that it meets your other
criteria for profitability as well.

As you can see it take a little bit of time and research when it comes
to choosing profitable Clickbank products to promote. But, by taking
the time to choose the right product you will save yourself  from
wasted time, effort and money promoting products that just don't sell.

When it comes to choosing profitable products you need to decide on
the best criteria for your business, that includes the proper gravity, a
good salesletter, nice commissions at the right price. If you can match
up all the factors in your criteria then you can be confident that you've
chosen a good product to promote.

I want to thank you again for joining me for this short course and I hope
that you have learned a lot about choosing products  that will be very
profitable for your business.

If you have any questions or need any assistance please feel free to
contact me at anytime using the contact information below.

I wish you the best of luck with all of your Clickbank promotions,

"your name here"

"your email address"

"your URL here"








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